Can you imagine thousands of people in cities around the globe, offering the same day with Malbec? The image is real will on Sunday 17 April at the "World Day Malbec, an initiative of Wines of Argentina.
Gabriela Malizia
gmalizia@areadelvino.com
gmalizia@areadelvino.com
New York, London and Toronto will be the host of the meetings shall exercise the fastest growing wine in the United States and Canada as well as in other markets, in recent years. From Wines of Argentina told Argentine grapes were selected to carry these three cities, where local winemakers developed its own Malbec, combining the best of Argentina with the expertise of every winemaker in the country of origin. City Winery in New York, Vintage One Winery in Toronto and Chapel Down in Kent, the places chosen for the "Malbec Crushing" - will host hundreds of special guests, press and industry personalities.
Meanwhile, in the United States, the guru Internet wine Gary Vaynerchuck, Alberto Arizu interview, president of Wines of Argentina for his radio show, taste Argentinian wines on their show and will serve as host at an exclusive dinner at the New York Public Library.
The list of activities does not end here. Tribeca Film Festival in New York and Cherry Blossom Festival in Washington, will host lunches and presentations in Napa Valley. There will be promotions in restaurants in Toronto and Ottawa as part of the Malbec Week in Canada and activities with retailers and Majestic Wines Direct Wines (UK) for promoting Argentine Malbec through direct sales online promotion and special presentations.
also Wines of Argentina with Argentina's Foreign Ministry will coordinate events in more than 33 embassies around the world. Simultaneously, there will be wine tasting, tango shows, meals and events with business and media in embassies and consulates in most places, where Malbec is growing.
In Argentina, the event will be held in Mendoza, which is the main production area of \u200b\u200bArgentine Malbec, with a toast in balloons for 200 guests Tupungato Winelands. The activity will bring together the top managers of wineries, with national and international journalists.
Thousands of people around the world, coupled with the actions of the press and communication web site amplified the scope of "Malbec World Day without a doubt, what installed as the date to remember in the world wine calendar.
Papelmundo Content
Source: Wine Area
Meanwhile, in the United States, the guru Internet wine Gary Vaynerchuck, Alberto Arizu interview, president of Wines of Argentina for his radio show, taste Argentinian wines on their show and will serve as host at an exclusive dinner at the New York Public Library.
The list of activities does not end here. Tribeca Film Festival in New York and Cherry Blossom Festival in Washington, will host lunches and presentations in Napa Valley. There will be promotions in restaurants in Toronto and Ottawa as part of the Malbec Week in Canada and activities with retailers and Majestic Wines Direct Wines (UK) for promoting Argentine Malbec through direct sales online promotion and special presentations.
also Wines of Argentina with Argentina's Foreign Ministry will coordinate events in more than 33 embassies around the world. Simultaneously, there will be wine tasting, tango shows, meals and events with business and media in embassies and consulates in most places, where Malbec is growing.
In Argentina, the event will be held in Mendoza, which is the main production area of \u200b\u200bArgentine Malbec, with a toast in balloons for 200 guests Tupungato Winelands. The activity will bring together the top managers of wineries, with national and international journalists.
Thousands of people around the world, coupled with the actions of the press and communication web site amplified the scope of "Malbec World Day without a doubt, what installed as the date to remember in the world wine calendar.
Papelmundo Content
Source: Wine Area
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